Engagement and leads

Engagement and leads

Engagement and leads / The Brief. Macneil Marketing helped a leading organisation in a highly technical service sector build an extensive library of trusted, educational content. We saw an opportunity to turn these valuable resources into a lead generation campaign....
Storytelling for investment attraction

Storytelling for investment attraction

Storytelling for investment attraction / The Brief. We needed to change perceptions of the Sunshine Coast as a place to do business. The Sunshine Coast was well known as a lifestyle and holiday destination, but research showed it was not yet widely recognised as a...